Travala.com, the world’s leading crypto-native travel platform, has partnered with the Catalan Tourist Board to promote crypto travel to the picturesque region of Catalonia.
The campaign, running throughout the month of November, highlights the cultural and historical significance of the region, showcasing the range of remarkable activities available to explore—from food and wine tours to sporting activities and museum excursions.
In particular, the campaign places a focus on the Grand Tour of Catalonia, a customisable journey developed by the Catalan Tourist Board that emphasises regional tourism across Catalonia, including main cities like Barcelona, Girona, Tarragona and Lleida, as well as prominent wine regions in the Pyrenees and the coastal area.
As part of the campaign, travellers are able to explore the history of the region, learn about the UNESCO World Heritage sites, discover things to do in Catalonia using activity guides, and find the top places to stay in Catalonia via the dedicated Catalonia page.
“Web3 technologies have significant potential to enhance travel, which has been made increasingly evident by the growing number of travellers opting to book travel with crypto,” said Raül Guerra, Asia-Pacific Regional Director of the Catalan Tourist Board. “By partnering with Travala.com on this campaign, we’re highlighting Catalonia as a destination that embraces new technologies and encourages a new generation of travellers to explore our unique region.”
Welcoming almost 20 million visitors each year, Catalonia is renowned for being a year-round destination, with its inviting climate, gastronomy and unique culture, making it a popular tourist destination in northeastern Spain, the second-most visited country globally in 2022 by international visitors.
“It’s incredible to see the Catalan Tourist Board taking significant strides to embrace web3 and crypto travel,” said Juan Otero, CEO of Travala.com. “Catalonia is among the top tourist destinations globally, and we’re optimistic that this initiative will lead to other tourism boards recognising the opportunity that exists within the growing niche of crypto travel.”
Throughout the month of November, Travellers can book flights, hotels, and activities on Travala.com with crypto and enjoy US$50 off their trip when signing up or signing in via the Catalonia page.
Founded in 2017, Travala.com is the leading crypto-native travel booking service with 2,200,000+ properties in 230 countries, 400,000+ activities, and 600+ airlines globally. Travala.com is a champion of cryptocurrency adoption, accepting over 90 leading cryptocurrencies alongside traditional payment methods. In addition to unbeatable prices via its Best Price Guarantee, Smart members on Travala.com can also enjoy additional discounts and loyalty rewards for eligible bookings made on the platform. For more information about Travala.com, visit: www.travala.com.
About the Catalan Tourist Board
The Catalan Tourist Board (CTB) was set up by the Government of Catalonia and is responsible for implementing the government’s tourism promotion policies. It replaced the Turisme de Catalunya consortium, formerly responsible for this work, in early 2010. The purpose of the CTB is to promote Catalonia as a leading tourist destination based on quality and the social and economic profitability of the tourism industry.