Travala.com Monthly Report: May 2020
Travala.com Sees 200% Boost in Booking Revenue Despite Covid-19
Organic Traffic Jumps 370% with Brand Performance Up 200%
Below is our monthly report for May 2020;
We have endured a turbulent few months, due to travel restrictions and border closures resulting in cancellations and reduced bookings. However, confidence and a desire to travel are returning with a significant increase in demand. At Travala.com, we have used this period to drive forward every facet of the business resulting in an increase of 201% in branded performance of Travala.com since the beginning of the Covid-19 pandemic;
This 201% increase in brand awareness between April – May 2020 is reflected in the increased traffic to Travala.com channels.
- Organic traffic is up +376%
- Direct traffic is up +43%
- Referral traffic is up +137%
- Paid traffic is up +53%
- Social traffic is up +69%
In addition, Travala.com related keywords are now visible in major search engines across 212 countries compared to 174 in February.
Overall booking revenue for the month of May was $68,162 which is an increase of 205% compared to April.
- The total number of room nights booked was 541, which is an increase of 45.8% compared to April.
- 16% of all bookings in May were paid in the native AVA token, making it the second preferred crypto payment option behind Bitcoin (BTC).
Over 60% of the total bookings in May paid with cryptocurrencies
Travala.com & AVA Ecosystem Update
The Travala.com & AVA Ecosystem continues to grow with the addition of Poloniex and Coingate, among several other strategic partnerships;
Travala.com Merges with Binance-backed TravelbyBit
Travala.com’s native cryptocurrency AVA will power the merged platform with the added utility of flight bookings. The leading blockchain-based accommodation booking platform announced today its strategic merger with the leading cryptocurrency-friendly flight booking portal TravelbyBit, backed by Binance, the global blockchain company behind the world’s largest cryptocurrency exchange by trading volume and users. Read more HERE
Smart Program Update;
Get up to 10% savings on Hotel and Accommodation Bookings
Smart program offers up to 5% discount off the listed prices together with up to 5% loyalty reward after you have completed your stay. It works on holding a tiered amount of AVA in your Travala.com wallet. When activated it applies to hotel and accommodation bookings that have the Smart Icon available. You will also earn bonus rewards of up to 1.5% per month just for activating the membership. Read More HERE
As of 31st May 2020, we have 1,492 SMART members in total. Smart level details are as follows:
- Level 5 – 1,079
- Level 4 – 115
- Level 3 – 83
- Level 2 – 104
- Level 1 – 111
A total of 6,222,000 AVA are locked within our SMART program which represents 16.53% of the circulating supply which is now 37,635,049 AVA.
You can see the Smart Lockup wallets here on the Binance Chain.
- Smart 1: https://explorer.binance.org/address/bnb1ujj2knlj7grqlm74vdf4kd7wl7lk6ugtgjewck
- Smart2: https://explorer.binance.org/address/bnb1p0pjxe84wcpygy8esulksqtljyp8ljhvk0k3p6
Travala.com now offering flight bookings across 600+ airlines globally
As part of the strategic merger between Travala.com and Travelbybit users can now search flights on Travala.com. We have officially entered the next phase of becoming a comprehensive online booking agency by adding flights. A key pillar of the Travala.com brand is freedom of choice, which is why Travala.com offers an extensive range of payment options for millions of properties around the globe. Flights is the latest extension of this brand pillar and it will not be the last. Read more HERE
Travala.com’s AVA Token Added on Leading Crypto Payment Gateway CoinGate
AVA now accepted at more than 5,000 online stores being the first Binance Chain (Bep2) asset integrated into the crypto payment solution. The leading cryptocurrency payment gateway CoinGate has integrated Travala.com’s native token AVA making it available as a payment method at over 5,000 online stores who already employ CoinGate merchant services. You can see a number of these on the newly deployed merchant directory. Read more HERE
The latest version of the Travala Mobile App 1.0.4 were released and now available for use.
Download on the Appstore or Get it on Google Play
Roadmap Updates for Q2 2020
We are making good progress on the roadmap for this quarter. We have made some changes and additions based on recent events with the TravelbyBit merger.
Travala.com Joins forces with Binance-Backed SafePal Wallet
Alongside our announcement of a new partnership between Travala.com and SafePal, we want to share details of an exclusive contest. Travellers who book hotels on Travala.com or flights on TravelbyBit stand a chance to win a SafePal S1 cryptocurrency hardware wallet. Read More HERE
Binance Podcast Episode 41 – How Crypto Can Take on the Travel Industry
This episode of the Binance Podcast is very unique. For the first time, Wei is joined by two guests to talk about the merger of Travala and TravelByBit. Wei invited Juan Otero, CEO of Travala, and Caleb Yeah, CEO of TravelByBit, to discuss this new venture. In this episode, you’ll learn how this merger aims to revolutionize the travel industry with crypto and the challenges caused by COVID19. Booking and paying for your flights and hotels with crypto will never be easier.
AVA is listed on Poloniex Exchange
We are the first Binance Chain coin or token to be listed on Poloniex. Users can now trade AVA via the AVA/BTC, AVA/USDT and AVA/TRX pairings. Read more HERE
Travala.com Appoints Ben Rogers as Chief Marketing Officer (CMO)
CMO Ben joins Travala.com with nearly a decade of marketing experience at giants like Google and Flight Centre. Ben will help the company take its next steps towards becoming a household name in the travel space and further promote the use cases of the AVA token. Read more HERE
Travala.com Appoints Radka Wilson as Global Operations Manager
Radka joins Travala.com with 14 years travel industry experience at global travel organisations such as Flight Centre Travel Group. Radka will be responsible for management of travel operational processes including corporate client acquisition and account management, building and maintaining partnerships with travel industry suppliers and vendors. She will manage all areas of customer and operational support. Read more HERE
Travala.com lists Multi Collateral (DAI) as Payment to Book at Over 2 Million Hotels Worldwide
Following on from adding BUSD, GUSD, USDT and USDC as stablecoin payment options on Travala.com we have now added Multi Collateral DAI (DAI) which is now available for payments across Travala.com’s far-reaching presence in 230 countries and territories and over 2 million hotels and accommodations. Read more HERE
Founded in 2017, Travala.com is the leading cryptocurrency-friendly accommodation booking service backed by Binance with 2,000,000+ properties in 230 countries. We are a champion of cryptocurrency adoption, accepting over 29 leading cryptocurrencies in addition to traditional payment methods. The Travala.com value proposition is bolstered by AVA. As the native cryptocurrency of the platform, AVA can be used for payments, receiving loyalty rewards, discounts and bonuses, among several other use cases.